She’s not alone – studies show that when it comes to heartworm prevention compliance specifically, 2 out of 3 dogs leave the practice without a single does of heartworm prevention. Studies also show veterinarians have a real opportunity to improve compliance. But new approaches are needed.
A deeper understanding of what drives pet owners is important for us to convince more pet owners that prevention is an essential part of their pet’s health care regimen – and one of the most common drivers is cost.
In partnership with global payments leader Splitit, the VitusVet platform now includes the first-of-its-kind monthly payment plan for pet owners that couldn’t be simpler for your team and Mrs. Sullivan.
Our data shows that clients using the monthly payment plans are more compliant – adding preventatives, lab work and more.
Check out a profile of VitusPay user stories to learn more.
Now, re-imagine how the appointment with Mrs. Sullivan would go if your technician could simply add, “And by the way, we have a payment plan where you can pay this off in 6 equal monthly installments of just $133 with no interest.” Is Mrs. Sullivan more likely to follow your recommendations? Our data shows the answer is increasingly, “Yes”.
Why? The plans use a client’s existing credit card so there’s no hassle. No new credit applications. No credit score dings. No interest. No complicated rules about what you can/can’t put on the plan: simple.
The biggest thing in payments right now is “small”.
Why put $800 on a credit card and take 6 months to pay it off, and potentially pay a lot of interest? Given the option, they’ll put $133 per month on their credit card, pay it off every month and avoid interest. This is true for all types of consumers, even the most financially savvy appreciate pay over time options.
Have you recently purchased a Peloton, laptop, furniture or other similarly priced items? If so, I bet they offered you an installment payment plan since 81% of consumers in a recent study said they would use installment payments if they were available, including 63% of millennials who view installments as a helpful option. In that same study, consumers agreed that installment payment plans with no fees or interest are the most ideal – and they are far more likely to choose installment payment options that also build their credit.
You can remove cost as a barrier to care – while also driving higher margin purchases.
We’ve created an easy to use calculator to show you the numbers for your practice. Try it for yourself or get in touch and we’ll walk you through it.