March 30th is Take a Walk in the Park Day, and hopefully the weather in your area has you chomping at the bit to participate. And what better way to kick off the spring season than a lovely stroll? Well, by having your furry friend join you, of course! As you choose to walk your pet in the great

As technology continues to change virtually everything consumers do, it’s not surprising that a small but growing number of companies are offering online veterinary consults directly to pet owners. Their business models vary and some are an outgrowth of what’s happening in human medicine. where the desire to minimize costs leads to a strong preference to keep people

March 23rd is National Puppy Day! Created in 2006 by author and animal behaviorist Colleen Paige, National Puppy Day is dedicated to celebrating puppies everywhere, educating the public about puppy adoption, and raising awareness about the atrocities of abusive dog breeding practices. Celebrating National Puppy Day There are countless ways to celebrate puppies everywhere this March 23rd: Donate or

The temple of Apollo at Delphi famously had a simple inscription over the door: “Know Thyself.” Easy to dismiss as a superficial cliche, this is actually a very insightful maxim heeded by few. It’s especially relevant when choosing how to price your services because it’s usually forgotten by well-meaning managers who develop tunnel vision for the numbers. Comparing

Bright eyes, adorable paws, soft fur, and endlessly twitching whiskers are only some of the reasons we love our pocket pet companions. Rabbits, guinea pigs, rats, gerbils, hamsters, mice, ferrets, and more have been joining families and stealing hearts for multiple generations, and they don’t show signs of stopping any time soon. Pocket pets are a lot of

If you hear the word “sales” and immediately think of this guy, you’re setting yourself up for failure. I confess that I used to have the same mental association until I came across the following anonymous quote: “Sales isn’t about a pitch. It’s about a search.” For me, this was an eye-opening moment. A moment I realized

In many parts of the U.S., it’s easy for pet owners to forego their pet’s monthly parasite preventatives. After all, who worries about mosquitos or ticks during the frigid, snowy months? It turns out that pet parasite prevention is not a seasonal affair. In order to effectively protect your pets from the often disastrous effects of fleas, ticks, heartworm, and

Ford’s current slogan is “Built Ford Tough”, but before that it was “Quality is Job 1.” This was their attempt to speak particularly to those often referred to as the “Greatest Generation” (i.e. people who are old enough to remember WWII), for whom quality was extremely important. Ironically, Ford used this as their slogan during a time when

For this week's post, I’ll borrow liberally from one of my favorite movies and discuss the good, the bad, and the ugly of online reviews. While the most popular places for reviews may change over the years, the underlying concept of consumers telling other consumers about their experience is not going to go away. Here are some things that you should be

Each year roughly 7.6 million dogs and cats enter animal shelters across the country. Of these animals, only 10% are spayed or neutered upon entering a shelter. Considering the average intact female dog can produce 1 litter per year and the average intact female cat can produce 1-2 litters per year, it’s no wonder there are so many