If your practice is still unsure about whether to promote pet health insurance, you may run into a few false facts during your research. The truth is, pet health insurance is beneficial to your practice, your clients and most importantly, your patients. Here’s the truth behind three misconceptions about pet health insurance.My clients will just call the pet insurance

Lack of communication can destroy any relationship you have with clients, even clients who you may consider loyal. If you are not actively communicating with a client while their pet is at your practice, it could be hurting you.Take my friend Dan for instance. He is an older gentleman who recently lost his 14 year old chihuahua. Him and

Believe it or not, a handful of great practices are struggling with the same issues your practice may be struggling with. One of the main issues is how to get clients back in the door. My vet tech friend recently explained their situation perfectly. New clients are very excited and engaged, and their older, most loyal clients always

It's summer time. That means families are going on vacation and people are boarding their pets. It also means that it's extremely important to make sure your patients are up-to-date on their vaccinations. Hopefully your staff is doing everything they can to stay on top of keeping them up-to-date, but occassionally things slip through the cracks. That's exactly

In the last 20 years, because of technology innovation and growth, business models have had to do a 180. Historically, businesses set the standard of consumer behavior and experience. Customers had to call in for appointments and wait until daytime business hours to make a trip to the store. Now because of modern technology, consumers have more control

“What’s dangerous is not to evolve” - Jeff Bezos Whether you agree or not, the veterinary industry hasn’t evolved much over the last 20 years, but pet parents have. We went from having car phones that plugged into the cigarette lighter jacks to having a hand-held smart phone which acts as a camera, timer, alarm, computer and anything

One of my senior cats had to go in for a dental cleaning last week. As any normal pet owner, I’m always a little anxious with the idea of putting my family member under anesthesia, but we had found a tooth that needed to come out during his annual wellness exam. One tooth turned to four after the

I was checking my mailbox the other day and found a reminder postcard. The postcard wasn’t for my veterinarian; instead it was a reminder postcard for my dental appointment which had been scheduled for six weeks out. Guess what I did? I went and looked at my calendar and added it on there - no questions asked. If