During summers in the U.S., we can count on several things: fireworks demonstrations for the 4th of July (and other holidays), and more frequent thunderstorms in certain parts of the country. Unfortunately, the loud noises and vibrations associated with these occurrences can cause severe anxiety in our pets - especially dogs. So how can pet owners enjoy the
As it heats up across the U.S., both humans and their pets start getting bitten by mosquitoes. It’s especially intense when we’re close to a water source, like a river or lake. Those bites are one of the tell-tale signs of summer. Though any bug bite is annoying and itchy for a human, mosquito bites can be deadly
Since temperatures are increasing and shelter-in-place orders continue in most U.S. states, we’re all spending a lot more time outdoors with our pets. Longer walks outside can expose our pets (and us) to allergens and irritating particles in the air. While it’s important to get out and enjoy the weather, it’s equally crucial to monitor our pets for
Since temperatures are increasing and shelter-in-place orders continue in most U.S. states, we’re all spending a lot more time outdoors with our pets. Longer walks around the block, in the park, or even out in the country can expose our pets (and us) to disease-ridden ticks. While it’s important to get outside and enjoy the weather, it’s equally crucial
As circumstances surrounding the COVID-19 outbreak continue to evolve, veterinary practices across the country are varying their responses and reactions to this pandemic. A recorded discussion between Debbie Boone, CVPM, Founder, 2 Manage Vets Consulting, Jolle Kirpensteijn, DVM, Chief Professional Veterinary Officer, Hill’s Pet Nutrition US, and our CEO, Mark Olcott, DVM, discussed what practices can do to
Just like humans, our pets experience minor injuries throughout the course of daily life. We cut our fingers; they cut their paws or foot pads. Maybe a tail gets accidentally slammed in a door or whacks something hard and causes trauma for the pet. While some injuries may require a veterinarian’s exam, others can be taken care of at
With March designated as Pet Poison Prevention Awareness Month, now is the perfect time to assess how safe your home is for your pet. We interviewed our partners at Pet Poison Helpline to learn more about the potentially harmful substances commonly found in homes and what pet owners can do to make sure their pets stay happy and
Many pet owners understand the costs of managing a pet’s routine care, however, they are frequently financially unprepared when it comes to dealing with unexpected expenses. Overall spending in the U.S. pet industry is increasing at about 4% a year, up from $66.75 billion in 2016 to nearly $70 billion in 2018. With up to 50% of pet owners
In 2015 my co-author. Dr. Wendy Hauser, and I published a book on creating “healthy pet plans” based on over 4 years of research and our own personal experience with building pet wellness plans in our practices. In our research, it seemed that practices understood the need of clients to be able to divide their pets care into monthly
One of my favorite books on marketing and branding is Seth Godin’s Purple Cow. The book is about creating marketing stories that show the public how you are “remarkable” i.e. the purple cow in a field of brown cows. Not only do you show you are different, but you also reach only the people interested in purchasing purple
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